Hello! I'm Jeff, thanks for visiting!
I consider myself one of the most energetic B2B Marketing professionals in the business. I have over 20 years of experience in orchestrating and aligning strategy across multiple channels to drive demand, build pipeline and enable sales teams to exceed their quotas. Expert in Demand Generation best practices, with extensive knowledge in Field Marketing, Digital Marketing, ABM, Channel/Partner Marketing, and Enterprise Sales. Having closely walked in a Sales leader’s shoes, my superpower lies in forging trusting relationships with Sales teams and creating seamless alignment and integration across groups to achieve shared goals.
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While I have extensive experience executing events of all scales—from trade shows and conferences to webinars and sponsorships—I’m passionate about building integrated local marketing plans that align with the customer journey. By incorporating multiple tactics and ensuring close alignment with Sales, this approach drives substantial pipeline development, accelerates sales, and fuels revenue growth.
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With a strong technology background, I’ve spent the bulk of my career in large enterprise organizations, delivering some of the most innovative network, software, and IT solutions to market. My expertise allows me to conduct thorough market research, account planning, and competitor analysis, along with a deep understanding of market trends, all of which inform the creation of highly effective marketing strategies.
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Currently, I am part of the Field Marketing team at Veeam Software. My responsibility is to work with our Sales and Partner teams to assure every company in the Central region become radically resilient, able not just to bounce back after a data disruption, but to bounce forward.